Archives For Generic-Term gTLDs

The Prioritization Draw for new gTLDs is now well underway. Despite a bit of a rough start with the live stream of the Draw, ICANN has been steadily plugging away through the 1,766 applications that opted to participate. With 1,930 applications submitted, this figure represents 92 percent of applications – meaning less than 200 applications chose to not participate in the Draw.

ICANN drew 108 IDN gTLD applications first before moving on to the non-IDN gTLD strings. Of the first 100 non-IDN gTLDs drawn, 47 were for branded terms or generic terms submitted by a major brand. Of the remaining 53, five were for geographic terms (.RUHR, .KOELN, .HELSINKI, .TOKYO and .PARIS), and the final 48 were for generic terms. Continue Reading…