Archives For Webinar

Summer of ICANN

Zane Bundy —  June 27, 2014 — Leave a comment

On New gTLD Program’s Third Anniversary, Webinar Sheds Light On Progress, Role of Program In The Future of Internet Governance

June marks the beginning of summer, at least in the northern hemisphere – longer days, shorter nights and (depending on your internal thermostat) either life-affirming warmth or misery-inducing heat.

This year, June is also notable for Internet governance milestones: Not only does it mark the third anniversary of ICANN’s New gTLD Program, but it’s the month in which ICANN holds its 50th public meeting in London.

In a webinar entitled, “Three Years Beyond the Dot: A Retrospective of the New gTLD Program”, FairWinds President and CEO Nao Matsukata considers the Program in relation to Internet governance and provides key questions to consider as the governance debate develops at home and abroad.

The webinar is divided into four main parts: Overview, Decision to Launch, Evaluation & Measurement, and Conclusion. In the first section, Matsukata plays a short, animated video about the program to get everyone on the “same page” in terms of what new gTLDs are and how the Internet is expanding.

He compared the Internet of the 90’s, when Google search was born and innovative new business models like Amazon and eBay were founded, to the Internet today. It is, he said, a substantially more global network that must grapple with increasingly complex and pressing governance issues, thanks in large part to the revelations of National Security Agency (NSA) spying made public by Edward Snowden in 2013.

In the second section, Matsukata describes the reasons ICANN decided to launch the program, noting that – as is indicated in slide 13, below – “These [three-, four-and five-letter domain names] are sold at prices that are absolutely out of the reach for most people to participate in… It is more and more difficult for even smaller companies to get certain names that might be helpful to them. So the idea behind expanding the space certainly fits the bill for those who are looking to get into the game at a price that’s much more affordable and manageable for small businesses and individuals.”

Slide describing decrease in the supply of 3, 4 and 5 letter domain names in the .COM space

In the third section of his presentation, Matsukata considers the progress of the program based on ICANN’s own promises in its Affirmation of Commitments and the preamble to the New gTLD Applicant Guidebook, as well as significant outcomes, such as trademark protections offered through the Trademark Clearinghouse and Uniform Rapid Suspension System.

Matsukata touches upon the need for greater public awareness of the New gTLD Program, citing FairWinds’ own research, which suggests that – while awareness of new gTLDs is relatively low – willingness to trust .BRAND gTLDs is high (see figure below). He also suggested that multistakeholderism and the rule of law should be thought of as tools to achieve the U.S. objective of a free and open Internet.

Public awareness statistics regarding new gTLDs

To view the deck on SlideShare, click here.

 

 

ICANN recently held an Applicant Update Webinar led by Christine Willett, VP of Operations, as part of a series intended to provide information on the evaluation progress, program developments, and other topics of interest to new gTLD applicants. While the webinar didn’t produce any groundbreaking news, applicants should take note of key dates for ICANN auctions and Community Priority Evaluations.

New gTLD applicants in Contention Sets can request an ICANN auction after publication of Initial Evaluation results. Completion of the Initial Evaluation stage is expected by August, with ICANN planning to begin auction proceedings in September; this is likely because private auction providers have previously announced their intentions to begin their own auction processes in the coming weeks.

ICANN also announced that community-based new gTLD applicants can request Community Priority Evaluations (CPEs) starting in June. The CPE is a process by which to resolve string contention, which may be elected by a community-based applicant. CPE evaluations are then scheduled to take place in September.

Other important ICANN updates include:

  • The last set of Financial, Technical, and Registry Services Clarifying Questions (CQs) will be released on May 22, 2013
  • ICANN will be holding a Contracting Webinar Session in early June to inform applicants on material information needed for an executable Registry Agreement
  • ICANN has launched a new Contracting & Registry Agreement microsite
  • Pre-Delegation Beta Testing has begun and ICANN has clarified that applicants will need to have signed their Registry Agreement prior to Pre-Delegation Testing
  • Thanks to implementation of the Strawman Model, 50 domain labels found to have been previously abused have been added to existing verified TMCH records
  • ICANN will release a timeline for the earliest theoretical launch of new gTLDs

Much remains and will remain unknown until the ICANN Board decides how to proceed on the Registry Agreement, the latest draft of which is now open for public comment, and on the GAC Advice, which the board is now reviewing.